How to Promote a Blonyx Seminar

So you’ve booked a Blonyx Seminar, now it’s time to let them know what you’re bringing to them. This isn’t another promotional event where a supplement company exclusively trumpets each product in their product line, but rather an informational session that will empower your members to make more confident and educated supplement buying decisions.

What it IS: An opportunity for your membership to gain an insider’s knowledge about the supplement industry, and walk away with some valuable tools.

Topics include:

  • The controversial history of the supplement industry
  • 6 steps you need to apply when choosing a supplement
  • The right way to research a supplement
  • How to tell if a company has your success in mind

Step 1 - Make an Announcement and Encourage People to Sign Up

Use your the channels you have to communicate with your members (e.g Social media, newsletter or blog) to let them know you have scheduled a Blonyx seminar, let them know what the seminar entails, and post the link for people to sign up. Feel free to use the copy below:

We at <<<YOUR GYM NAME>>> will be hosting the team from Blonyx Biosciences as they take us through An Insider’s Guide to Choosing the Right Supplements. This interactive session will help you as you strive to make confident and educated supplement buying decisions.

Topics include:

  • The controversial history of the supplement industry
  • 6 steps you need to apply when choosing a supplement
  • The right way to research a supplement
  • How to tell if a company has your success in mind

You can also attach some of the pre-made social media images:

Instagram - Facebook - Twitter - Email

Step 2 - Have Your Coaches Attend

This isn’t just a promotional session for the general athletic population, it’s was created combining the Ph.D.-level research experience of Blonyx CEO Rowan Minnion, alongside the Olympic sport performance coaching background of Blonyx Director of Sales John Abreu. This unique professional development opportunity will not only educate coaches, allowing them to give more thorough advice to the athletes they serve, but they will also gain some insight into discerning scientific literature.

Step 3 - Share Your Own Personal Experience With Supplements

We all have a story to tell where supplements didn’t quite add up to what we expected (or worse). What better way to communicate "I wish I knew then what I know now" than through your own personal experiences? How would this knowledge have shaped your understanding? Imagine what it can do for your members.

Step 4 - Continue to Promote the Event

Choosing supplements is something where people largely get left to their own devices, often trusting sales associates who have only a bit of product knowledge that was given to them by the company producing that same product. Ensure this unique opportunity doesn’t get passed by - Where else would they get it?

Step 5 - Maintain Communication with Your Sales Manager

Your Sales Manager is there to help your gym and this seminar be successful - Maintain communication with them so that not only the knowledge, but also the experience, will be valuable for your members and staff.